Read Media Monoliths: How Great Media Brands Thrive and Survive by Mark Tungate Online

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* The first book to provide an in-depth analysis of 20 of the world's most famous media brands...

Title : Media Monoliths: How Great Media Brands Thrive and Survive
Author :
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ISBN : 9780749441081
Format Type : Hardcover
Number of Pages : 261 Pages
Status : Available For Download
Last checked : 21 Minutes ago!

Media Monoliths: How Great Media Brands Thrive and Survive Reviews

  • Indhisa
    2018-11-14 06:22

    the extensive analysis based on interviews and facts are great. simply reading what media falls in the book's category won't do justice. you should read it. the writing is easy to follow, so it's suitable for everybody interested in how big medias manage to survive. you don't have to be a media expert to understand this book. really, it's well written and well thought of